Kim Kardashian’s fashion and shapewear brand, Skims, has officially reached a stunning $5 billion valuation following a new round of funding worth $225 million.
The company, co-founded by the reality star and entrepreneur, announced that it plans to use the fresh investment — which includes participation from a division of Wall Street giant Goldman Sachs — to open more retail stores and expand its global footprint.
“We’re excited to take Skims to the next level as we continue to innovate and set the standards for our industry,” said Kim Kardashian in a statement released on Wednesday.
This new funding round ranks among the largest consumer brand investments in the U.S. this year, highlighting Skims’ rapid growth despite strong competition from established names such as Lululemon.
Currently, Skims operates 18 stores across the United States and sells its products through various international retailers. Over the coming years, the company aims to focus primarily on its physical retail expansion while maintaining its dominant online presence.
Skims expects its annual sales to surpass $1 billion in 2025 — a milestone that CEO Jens Grede says gives the brand “the confidence to pursue long-term goals and solidify its global influence.”
Launched in 2019 with a line of body-shaping undergarments, Skims has since evolved into a full-fledged fashion brand, offering loungewear, underwear, activewear, and everyday apparel — redefining comfort and inclusivity in the modern fashion industry.
